CREAM develops digital-first campaigns at the intersection of beauty and culture.
We combine creative direction, creator casting, and production to build concepts that resonate on social — without compromising on visual impact.
Services
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We source and manage the right creators for each campaign, ensuring alignment both creatively and culturally. Our network spans artists, creators, and cultural collaborators, allowing us to curate talent that feels authentic to each project.
From initial outreach through to delivery, we oversee the full process — handling outreach and creator alignment, briefing, and campaign management to ensure everything runs seamlessly.
Includes:
+Curated creator selection
+Outreach & alignment
+Briefing & creative refinement
+Campaign management
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We develop concept-led campaigns designed for the way audiences engage with beauty today.
From initial idea through to execution, we create culturally relevant concepts that translate seamlessly across social platforms.
Includes:
+Concept ideation
+Creative direction
+Creator strategy
+Platform-native storytelling
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CREAM delivers end-to-end campaign production, from standout concepts through to execution.
Working with our network of creators and collaborators, we oversee each stage of the process to produce digital-first campaigns that extend beyond the screen.
Includes:
+Campaign concept
+Casting
+Art direction
+Shoot production
+Content deliverables